Senior Manager, Brand Partnership & Experiential

About the role

The Brand Partnerships & Experiential team develops high impact marketing partnerships and consumer experiences that elevate Disney Entertainment Television's programming across broadcast, streaming, and Direct to Consumer platforms. The team collaborates with leading brands to create dynamic campaigns, immersive activations, and events that drive awareness, engagement, and cultural relevance across DET brands.

As Senior Manager, Brand Partnerships & Experiential, you will lead partnership campaigns and experiential activations that support priority series and brand initiatives, bringing together strategy, creativity, and execution to deliver culturally relevant moments that deepen fandom. You will oversee the full lifecycle of campaigns and activations, from concept development through execution and post-campaign evaluation, guiding cross-functional teams while maintaining brand consistency.

This is a Project Hire role anticipated to be for six months.

What you'll do

• Lead end-to-end execution of brand partnerships, experiential activations, and consumer events, driving strategy, creative development, cross-functional alignment, and delivery across multiple concurrent initiatives.
• Develop and secure high-value external partnerships, owning outreach, pitching, negotiations, and deal structuring.
• Oversee the ideation, planning, and production of bespoke consumer events, screenings, and experiential stunts, as well as brand activations at major tentpole moments (CMA Fest, Comic-Con, D23, SXSW).
• Serve as the strategic and creative steward of all public-facing experiences and collateral.
• Direct the development process by crafting briefs and guiding internal and external teams (Creative, PR, Social, etc.).
• Oversee all operational and contractual workflows, including RFP management, SOW and contract development, budget oversight, and timeline management.
• Serve as the primary relationship lead for key internal and external partners — Sales, Franchise, studios, agencies and brand partners.
• Own the creation of high-impact presentation materials and present them to executives, cross-functional teams, talent, and producers.

Pay & benefits

The hiring range for this position in Burbank, CA is $126,800–$170,000 per year. Base pay may vary depending on geographic region, job-related knowledge, skills, and experience.