Director, Audience Development
NBCUniversal · Studio City
- Pay
- $130,000‑$160,000/year
- Job type
- Full-time
- Work mode
- Hybrid
- Category
- Studios & Entertainment
- Neighborhood
- Studio City
- Posted
- July 30, 2026 (2 days ago)
- Last verified
- Today
About the Role
NBCUniversal Global TV Distribution (GTVD) sells and distributes NBCUniversal product to television and streaming platforms in over 200 territories, spanning a library of more than 6,000 feature films and 170,000 TV episodes.
The Director of Audience Development will lead the strategy to grow audiences and maximize revenue across NBCUniversal's owned social and digital channels (YouTube, Facebook, Snapchat, TikTok), with a core focus on a portfolio of conflict-driven daytime talk shows (Jerry Springer, Maury, Steve Wilkos, Karamo).
What You'll Do
- Own programming for YouTube, Facebook, Snapchat, and TikTok channels across the portfolio
- Lead a team of Associate Content Producers toward AVOD commercial goals
- Expand the portfolio of internally run channels to grow revenue share
- Report insights and present to internal and external stakeholders
- Collaborate with sales teams on direct ad-sales campaigns
- Optimize titles, descriptions, and keywords for SEO
- Analyze AVOD data, including YouTube analytics and Power BI
Requirements
- Bachelor's degree in digital marketing, marketing, media, or related field
- 10+ years of YouTube channel management experience, with YouTube certification
- 3+ years leading a team of three or more
- In-depth knowledge of YouTube Content ID
Work Mode
Hybrid — minimum four days per week in office.
This listing comes from NBCUniversal's own careers feed and was verified again today. Stale listings are removed automatically.
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Director, Audience Development
$130,000‑$160,000/year