Assoc Manager, Integrated Marketing

About the Role

The Universal Television Entertainment team is seeking a strategic, creative marketer to join its Integrated Marketing team. The Associate Manager, Integrated Marketing contributes to merchandising planning aimed at driving viewing and engagement across the Peacock platform.

What You'll Do

• Support development of merchandising strategy and planning across all platforms
• Gather marketing elements and understand production needs and show creative for owned titles
• Collaborate with Title Marketing, Programming, Publicity, Creative, Production, Operations, and Sales teams to launch titles successfully
• Synthesize performance data, cultural trends, and competitive intelligence into strategic recommendations
• Maintain project timelines and shared resources to keep stakeholders aligned
• Contribute to title-specific campaigns and represent the team in cross-functional meetings

Requirements

• 4+ years in consumer, entertainment, or media marketing
• Experience in platform merchandising, media/promotional planning, strategy development, or campaign execution
• Strong organizational, project management, and communication skills