VP, Sales & Digital

About the Role

The Disney Music Group (DMG) is the music hub for The Walt Disney Company, encompassing recorded music (Walt Disney Records and Hollywood Records), Disney Music Publishing, and Disney Concerts. DMG distributes music both physically and digitally, and licenses music throughout the world in television, print, gaming, and consumer products.

The VP of Sales and Digital will define and execute business strategies including digital marketing, direct to consumer reach and influence, monetization of DMG product, and drive product awareness throughout various digital platforms. This executive will lead a dynamic team of marketing, sales, and media professionals.

Responsibilities

• Develop and manage overall account-based initiatives for DMG to achieve increased revenue and marketing objectives.
• Oversee digital marketing activities for artists and brands with a focus on driving engagement, awareness, demand, and monetization.
• Drive strategy to grow and monetize User Generated Content (UGC) throughout social media, games, and more.
• Lead team in strategic development of Influencer, Creator, and Ambassador marketing.
• Oversee strong digital business partner relationships (Amazon, Spotify, Apple, YouTube, Vevo, Meta, etc.).
• Oversee physical sales business, including retail promotional, merchandising, positioning, and placement opportunities.
• Develop new opportunities including business models, geographies, and products in physical and digital spaces.
• Lead efforts to utilize AI effectively, ethically, and responsibly.
• Grow direct-to-consumer effectiveness and new product opportunities.
• Lead a team of 10–15 employees, building unit cohesion, collaboration, and efficiency.

Basic Qualifications

• 12+ years experience in the Sales & Digital space.
• 5+ years experience leading a large multi-tiered team.
• Expert understanding of new technologies, platforms, and digital services.
• In-depth knowledge of direct-to-consumer marketing and promotions.
• Strong project management skills.
• Excellent communication skills.
• Music industry experience preferred.

The hiring range for this position in Burbank, CA is $194,700–$261,100 per year.