Manager, Creator Content & Partnerships — Direct to Consumer

About the Role

The Disney Direct-to-Consumer (DTC) Creator Content & Partnerships team develops and scales strategic creator collaborations that expand audience engagement across Disney+ globally. The Manager, Creator Content & Partnerships will help shape this evolution by developing innovative creator strategies that drive audience growth, engagement, and retention for Disney+.

Reporting to the Director, Creator Content & Partnerships, this leader will oversee high-impact creator initiatives from strategy through execution while leading a team responsible for developing scalable creator programs, producing creator-led content, managing strategic partnerships, and delivering measurable business results.

What You'll Do

Creator Strategy & Partnerships

• Develop and execute creator partnership strategies that support Disney+ audience growth.
• Build scalable creator programs connecting creators, talent, and media brands with Disney's iconic franchises.
• Lead Disney's TikTok Creator Program and other strategic creator initiatives.
• Cultivate and manage relationships with creators, talent representatives, and agencies.
• Monitor emerging platform trends and creator behaviors to identify new opportunities.

Creator Content Leadership

• Lead development and execution of creator-led content initiatives from concept through launch.
• Partner with creative, marketing, programming, and product teams.
• Evaluate content performance and audience insights to inform programming decisions.

Leadership & Cross-Functional Collaboration

• Lead, coach, and develop a high-performing team.
• Partner with Marketing, Product, Programming, Content, Analytics, and International teams.
• Drive operational excellence by developing scalable processes and best practices.

Required Qualifications

• Bachelor's degree or equivalent professional experience.
• 5+ years in digital media, creator partnerships, social media, content strategy, or a related field.
• 5+ years of people leadership experience.
• Proven success developing and managing creator or influencer partnership programs at scale.
• Strong understanding of creator ecosystems and social platforms (TikTok, YouTube, Instagram).
• Experience developing short-form content strategies.
• Strong analytical mindset and excellent communication skills.

The hiring range for this position in Burbank, CA is $105,100–$140,900 per year.